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No Trick, All Treat: CRUNCH® Launches a White Chocolate Fan-Favorite for Halloween

ting, snacking during a Halloween movie marathon or enjoying an afternoon treat, this limited time offering delivers the ideal combination of a familiar crunch with an exciting new spin. Available in convenient 1.55 oz individually wrapped bars and larger 2.7 oz share packs, CRUNCH White is designed for every sweet moment that the whole family can enjoy this season."CRUNCH has been a fan favorite for over 85 years, and the love for the original bar is as strong as ever," said Sajani Manchanda, Senior Brand Manager at CRUNCH. "Our fans crave ...

Nutella® Partners with Hallmark to Launch Nationwide Search for America’s Most Beloved Family Baking Recipes

Recipe Casting Call Invites Home Bakers to Share Cherished Family Traditions for a Chance to Win a Trip to the Hallmark Christmas ExperienceSeptember 25, 2025This holiday season, Nutella® is continuing its partnership with Hallmark by inviting families to turn cherished baking traditions into unforgettable holiday magic.As families prepare for the holiday baking season, kitchens become the heart of both cherished memories and the creation of new and treasured delicious recipes. That is why this year, Nutella is launching a nationwide casting ...

New Ferrero Rocher Chocolate Squares Launch with a Celebration Machine Full of Sweet, Everyday Surprise Moments

The iconic brand is reminding people to celebrate the little things in lifeSeptember 25, 2025Ferrero Rocher® is expanding its offerings with the launch of Ferrero Rocher chocolate squares – a modern twist on the brand's iconic, gold- wrapped praline. And they're giving consumers an opportunity to celebrate the launch alongside them.Following its tradition of crafting premium chocolate experiences, Ferrero Rocher chocolate squares introduces a thin chocolate shell wrapped around a creamy filling with crispy hazelnuts and crunchy crispies. ...

Keebler® to Release Limited-Edition, Wicked-Inspired Treats to Celebrate the Upcoming Wicked: For Good Premiere

tey mint, ready-to-eat pie crust to pair with any filling for a variety of delicious recipes at fans’ choosingWhether baking a show-stopping recipe inspired by the films or simply savoring minty moments during the holiday season, Keebler’s enchanting new offerings are the perfect duo to enjoy while celebrating the world of Wicked.“At Keebler, we are always chasing magical moments, which is why partnering with Universal on one of the year’s most captivating films feels like a match made in the Emerald City,” said Kelly Flaherty, Brand ...

Ferrero North America Announces $100+ Million Investment in Major Sports Marketing Initiatives

owcase Ferrero's diverse brand portfolio and drive sustainable growth across North America.Ferrero is investing from a position of strength, and the investment signals a bold new chapter in its growth strategy, leveraging peak cultural events to accelerate brand awareness and market penetration. The company has grown more than 4.5% in the past year, outpacing both the confectionery and cookie categories. The Kinder brand in the U.S. has grown to over half billion-dollar business in just a few years, while brands like Nutella continue to expand ...

New Ferrero® Survey Reveals "Adultoween" Trend Continues to Soar as Greater Than Half of Adults Want Their Own Halloween

Meanwhile, Adults Would Rather Visit a Haunted House Than See an Ex, and Men are Leading the Personal Candy Game October 14, 2025Ferrero North America today released The Ferrero Halloween Report, revealing groundbreaking findings that confirm the "Adultoween" trend has exploded across the nation, with adults boldly claiming Halloween as their own holiday. Most telling: over half of adults (54%) now believe they deserve their own adult Halloween night without childcare responsibilities – the ultimate declaration that Halloween isn't just for ...