Ferrero's 31 Days of Halloween Inspires Special Moments Throughout October

Social media activations, recipes, DIY demonstrations, and other surprises will drive enthusiasm and anticipation for the holiday

New "Butterfinger Investigators" Dedicated To Foiling The Hilarious Plans Of Butterfinger Thieves

, – November 6, 2020, Butterfinger fans can visit BFI HQ at ButterfingerCaseFiles.com and enter the $25,000 sweepstakes. - Sign a digital "confession" for agents Hugh Dunnit and Ali Byes as entrance into the sweepstakes. - Share the confession across facebook and Twitter channels for additional chances to win. - Only consumers aged 18+ are eligible for entry. for full contest rules, please visit ButterfingerCaseFiles.com/rules.Fans can stay on the lookout for more campaign details and the latest on the BFI by following the brand ...

New "Butterfinger Investigators" Dedicated To Foiling The Hilarious Plans Of Butterfinger Thieves

New campaign launches with a Halloween promotion encouraging Butterfinger thieves (aka parents) to turn themselves in to the "BFI" for a cash reward

TIC TAC® EXPANDS FRUITY FLAVOR OFFERING WITH NEW BIG BERRY ADVENTURE

rs Report , a majority of respondents (52%) who purchase gums, mints or breath fresheners share that they are interested in a greater variety of fruity flavors. The Tic Tac brand’s Adventure Line also includes Fruit Adventure, which recently became the brand’s best-selling flavor. Orange recently took the second most popular spot, underscoring today’s consumer demand for more fruit-forward flavors. Tic Tac Big Berry Adventure will be available for purchase in 1oz and 3.4oz packs. Shake one out and enjoy a big burst of berry flavor whenever ...

TIC TAC® UNVEILS "REFRESHING MOMENTS" PLATFORM TO INSPIRE CONSUMERS TO FIND LITTLE MOMENTS OF REFRESHMENT EVERYDAY

TIC TAC® UNVEILS "REFRESHING MOmenTS" PLATforM TO INSPIRE CONSUMERS TO FIND LITTLE MOmenTS OF REFRESHmenT EVERYDAY

TIC TAC® UNVEILS "REFRESHING MOMENTS" PLATFORM TO INSPIRE CONSUMERS TO FIND LITTLE MOMENTS OF REFRESHMENT EVERYDAY

hemselves, while fruity flavors may unlock a sense of playful spontaneity that shakes up the day.In addition to the new ad spot, Tic Tac® is supplementing the new Refreshing Moments platform with digital spots that will be supported by paid media on Instagram, facebook and YouTube. Along with digital, influencer and PR, the commercial represents the first of many activations that the Tic Tac® brand is launching to encourage moments of refreshment in unique and playful ways.All ads were concepted by creative agency Laundry Service and produced ...

TIC TAC® UNVEILS "REFRESHING MOMENTS" PLATFORM TO INSPIRE CONSUMERS TO FIND LITTLE MOMENTS OF REFRESHMENT EVERYDAY

TIC TAC® UNVEILS “REFRESHING MOmenTS” PLATforM TO INSPIRE CONSUMERS TO FIND LITTLE MOmenTS OF REFRESHmenT EVERYDAY

FERRERO APPOINTS ALESSANDRO NATOLA AS NEW PRESIDENT OF CANADIAN BUSINESS

he Canadian Business Unit, continuing the region’s strategic focus on driving innovation in new categories, channel growth, and market leadership. Natola will report to Paul Chibe, President and CEO, Ferrero NorthAmerica.Natola was previously Managing Director for Ferrero Scandinavia. During his four years in that role, he led a team that grew the business by 40 percent. Over his 13-year tenure with Ferrero, he has held various roles in several European countries, spanning strategic planning, brand marketing, business development, and category ...

FERRERO APPOINTS ALESSANDRO NATOLA AS NEW PRESIDENT OF CANADIAN BUSINESS

Natola to continue Canada’s strong momentum with new category growth, market leadership, and innovation