Ferrero® looks to supercharge growth in North America with a focus on innovations powered by its world-renowned brands

Ferrero Rocher chocolate squares, Tic Tac Dr Pepper, and Nutella Peanut headline the company’s slate of innovations to be revealed at Sweets & Snacks Expo May 9, 2025Ferrero North America, Part of the global sweet-packaged food company Ferrero Group, will reveal its slate of new innovations for the next twelve months at Sweets & Snacks Expo 2025. These new treats demonstrate the creativity, craftsmanship, and quality that go into Ferrero’s products, and will help drive the next phase of growth for the company in North America. Headline ...

BABY RUTH® TEAMS UP WITH THE CINCINNATI REDS FOR THE 2025 MAJOR LEAGUE BASEBALL SEASON

Reds fans can enjoy a vanilla sundae with Baby Ruth crushed topping at home games, all season long May 5, 2025In its first ever Partnership with the Cincinnati Reds, Baby Ruth®, the classic candy bar expertly crafted with dry roasted peanuts, rich caramel and smooth nougat, is bringing a delicious new sundae to the Great American Ball Park for the 2025 Major League Baseball season.Fans can satisfy their sweet tooth with a timeless twist at Rosie’s Ice Cream Stands at Great American Ball Park. Known for its classic soft-serve ice cream and ...

Kinder Chocolate® Teams Up with NBA All-Star Paul George to Bring Families Together for a Summer of Play and Basketball

played by more than 28 million children ages 6 and up. The Pass The Fun campaign seeks to inspire love for the game, noting that a majority of kids drop out of youth sports because of pressure and burnout. To bring the campaign to life, Kinder Chocolate is Partnering with NBA All-Star Paul George, naming him the Commissioner of Fun. Together, Kinder Chocolate and George asked parents and kids to dream up ways to reimagine the sport by creating a one-of-a-kind basketball game filled with fun-first rules – designed by kids, for kids -- to ...

Keebler® Celebrates DC Studios’ Big Screen Action Adventure “Superman” with New Limited-Edition Fudge Stripes Cookies

Consumers can enjoy the mixed-berry flavored cookies and visit OpenforMagic.com for a chance to see the all-new “Superman” in theatersMay 28, 2025 – Keebler® in Partnership with Warner Bros. Discovery Global Consumer Products celebrates Superman’s return to the big screen this summer with an epic new cookie innovation: Limited-Edition Keebler Superman Fudge Stripes.Magically baked by Ernie and the elves in the Hollow Tree, these mouthwatering Strong Berry Fudge Stripes Cookies are drizzled with stripes of mixed-berry fudge and feature ...

Kinder Chocolate Unveils "Simply Wonderful"- A Campaign Celebrating the Power of Simplicity to Spark Imagination

t's about making space for wonder through simplicity."To bring this vision to life, the Simply Wonderful campaign leans on its biggest fans: kids. A short film titled Cowboys will debut across television, digital video and social platforms, with a separate Partner series called Wonderful Bites joining it on social. Both pieces feature children using their imaginations to explain what makes Kinder Chocolate so special. Through their playful storytelling, the films capture the boundless creativity that makes childhood so remarkable, emphasizing ...

Mother's® Dynamite Dinosaurs™ Cookies Roar to Life with Frostology Lab Pop-Ups

: July 19 – 20 from 10:00 a.m. – 6:00 p.m. CSTo 1003 W. Armitage Avenue, Chicago, IL 60614 * Additional markets and dates to be announcedGuests can capture shareable photo opp moments with life-size frosted dinosaur cookie replicas during their visit. Each Participant will also leave with Dynamite Dinosaurs Cookies and a custom activity book, while supplies last, extending the adventure long after the event ends.Beyond the Frostology Labs, families across select cities should keep their eyes peeled for surprise Dynamite Dinosaurs sampling ...

Kinder Joy® and Warner Bros. Discovery Global Consumer Products Team Up for Harry Potter-Inspired Quidditch Funko Toys

cal adventures, Kinder Joy is the only tasty treat that brings delightful and surprising moments of play, discovery, and imagination with each spoonful.” “This is our third Kinder Joy collection featuring Harry Potter, and it’s been an incredibly rewarding Partnership,” said Andy Oddie, Chief Commercial Officer at Funko. “Each new wave has brought fresh creativity, thoughtful design, and collectible joy for fans around the world. The moment you open the egg and discover your favorite character—it’s pure magic. We’re proud to continue bringing ...

Keebler® Teams Up with Zoos to Celebrate Stripes this Halloween with Spookie Fudge Stripes™ Cookies

ween magic to life with new Limited Edition Spookie Fudge Stripes™ cookies – chocolatey vanilla-flavored cookies with orange stripes and festive designs. Available at retailers nationwide beginning in August, these seasonal treats are perfect for Halloween Parties, themed lunches, and trick-or-treat celebrations.To celebrate the launch, Keebler is Partnering with zoos across the country for the “Find the Stripes Zoo Scavenger Hunt.” The interactive experience begins with a scan of a QR code and prompts families to find striped animals and log ...

Ferrero® Unveils Sixth-Annual Halloween Countdown Calendar with Storybook-Inspired Design

fting products that elevate those celebrations," said Michael Lindsey, President and Chief Business Officer of Ferrero North America. "Our commitment goes beyond delivering exceptional products - we're dedicated to supporting communities through meaningful Partnerships like our work with Children's Miracle Network Hospitals.""Ferrero's unwavering dedication to community support is truly inspiring," said Aimee J. Daily, Ph.D., President & CEO of Children's Miracle Network Hospitals. "Their innovative approach to fundraising through this ...

Halloween Just Got a Marshmallow Makeover with Butterfinger®’s Latest Innovation

g our flavor innovation journey by introducing a new twist on a classic flavor—marshmallow," said Kalyn Flournoy, Senior Brand Manager for Butterfinger. "Marshmallow brings back childhood memories of baking homemade treats for trick-or-treaters and costume Parties. That familiar flavor pairs beautifully with our peanut buttery center, creating a nostalgic combination that transports you back to simpler times just in time for Halloween."Butterfinger is also returning for its second-year Partnership with the Queen of Halloween, Heidi Klum, for ...